Moniepoint Microfinance Bank has unveiled a new savings initiative in collaboration with renowned Nollywood actress Funke Akindele. This campaign, titled "One Step Ahead," is designed to empower Nigerians to improve their financial resilience and prepare for unforeseen economic challenges.

The initiative introduces a variety of enhanced savings products that offer customers increased flexibility while allowing them to earn interest on their savings. Babatunde Olofin, the Managing Director of Moniepoint Microfinance Bank, emphasized that these innovative solutions were created to tackle common financial challenges faced by customers. He stated, "These innovative savings solutions were developed specifically to ease customer pain points. Our ecosystem gives everyone the flexibility to grow their money and access it whenever they need it, combined with some of the best rates in the market — an offering that is truly unique."

The new product offerings include Target Savings, Flexible Savings, Fixed Deposit, and Save As You Transact. Target Savings allows customers to withdraw up to 50 percent of their funds once without forfeiting interest. In contrast, the Flexible Savings option permits up to four withdrawals each month without any loss of interest. The Fixed Deposit account provides interest upfront at competitive rates of up to 17.5 percent per annum. Additionally, the Save As You Transact feature enables customers to save while they spend, granting them unrestricted access to their funds.

Moniepoint aims to leverage Akindele's significant influence, particularly through her popular character Jenifa, to foster a stronger savings culture across Nigeria. The partnership seeks to inspire individuals to prioritize saving as a means of financial empowerment and stability.

As the campaign progresses, Moniepoint Microfinance Bank is optimistic that these tailored savings solutions will resonate with a broad audience, encouraging more Nigerians to take proactive steps in managing their finances effectively.